How We Grew Custom Box Manufacturer by 565% in 4 Months

By Using Google Ads, Shopping & Facebook Ads

Brandable Box, a startup subsidiary of Pratt Industries and maker of customized boxes with logo, engaged SCUBE to help develop their paid customer acquisition program for their new innovative product and get market traction as quickly as possible for their new Shopify Plus site.

SCUBE developed a comprehensive strategy for Google Ads, including Shopping, Search and Display Remarketing. Through the collaboration of their internal marketing team and a series of audience, offer and ad tests, SCUBE achieved the initial targets set by Brandable Box and gained market traction.

By month 4, revenue from Google Ads revenue grew 565% and ROAS grew 232%.

  • Clear KPIs on objectives
  • Comprehensive keyword stategy
  • Campaign segmentation by buyer's journey stage
  • Pivotal testing of audiences, offers, and ad angles
  • Product feed management & optimization
  • Keyword and query management

SCUBE created an excellent strategy that enabled Brandable Box to reach a 2x return on ad spend within four months - beyond faster than expected. In an already competitive environment, SCUBE helped drive high-quality conversions in the custom box space.

SCUBE delivered detailed plans, analysis and results consistently over the last four months.

Derrick Jaros
General Manager, Brandable Box

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