How We Grew B2B Distributor $0 to 7-Figures In 12 Months

By Using Google Ads & Shopping

WeldingStore.com, an industrial B2B E-Commerce distributor, engaged SCUBE to grow online sales for their Shopify Plus Site through Google Shopping, Search Ads and Dynamic Remarketing.

During the first 12 months since launch, Google Ads customer acquisition program generated over a million dollars in additional sales and close to 4,000 new customers. This push has solidified the launch of the new site and fueled other marketing initiatives in the company.

In the next 12 months, campaigns continue with a record-setting year-over-year growth.

  • Clear KPIs based on objectives
  • Creation of offers, value proposition, and ad angles
  • Campaign segmentation by buyer's journey stage
  • Seasonal promotion calendar execution
  • Product feed management & optimization
  • Pivotal testing of audiences, offers and ads
  • Keyword and query management

Thanks to the efforts of the SCUBE Marketing team, the company has hit all of their monthly goals since launching the e-commerce platform in 2019. The ROI in particular exceeded their expectations and credit it to the team's attention to detail and clear communication throughout the partnership.

Brandt Devries
Director of Operations, WeldingStore.com

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The SCUBE Game Plan is a focused review of how large, spec-driven catalogs behave inside paid channels. It’s designed to surface what’s contributing to performance, what’s masking underlying issues, and where structure is quietly working against you.If there’s a fit, we walk through the findings in a ~60 minute conversation, looking at:

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