How We Increased Google Ads Revenue By 355% in 6 Months for Jay Leno's Garage

By Using Google Ads and Shopping

A team behind a popular TV show Jay Leno's Garage, reached out to SCUBE to relaunch their Google Ads program for their Shopify store selling premium auto detailing supplies.

Their goal was to drive direct to consumer sales and improve campaign profitability. SCUBE developed a comprehensive strategy for Google Ads, including Shopping, Search, and Display Remarketing.

Within 6 months of the launch program, we increased monthly revenue by 355% and acquired over 1,600 new customers, while increasing the ROAS by 134%.

The success was noticed by large retailers opening doors to sell products in physical stores nationwide.

  • Clear KPIs based on objectives
  • Campaign segmentation by buyer's journey stage
  • Seasonal promotion calendar execution
  • Product feed management & optimization
  • Pivotal testing of audiences, offers and ads
  • Keyword and query management

Thanks to SCUBE Marketing's work, web sales were increased by 350% and maintained four times return on ad spend. The team communicated effectively through bi-weekly meetings and monthly review meetings.

Chris Walters
Director of Marketing, Jay Leno's Garage

Get your custom proposal

with strategic direction, campaign insights, and 3 engagement options
GET your game plan